Keywords: Compliance, Consumer Trust, Customer-Centric, Data Privacy, Flexibility, PETs, Privacy-Enhancing Technologies, Privacy-First, Regulations, Security, Speed, Strength, Support, Utility
Author: N/A
Publisher: Harvard Business Review
Publication Year: 2021
Summary: The following article focuses on privacy-enhancing technologies (PETs) and how “vendors should be able to explain the technologies they use, and the benefits and trade-offs of each, in helping you maintain compliance with data privacy regulations while building consumer trust.” The article lists 6 key features to consider: strength, support, security, flexibility, speed, and utility. This allows companies to be more customer-centric by being privacy-first.
