Author: N/A
Publisher: MetaRouter
Publication Year: N/A
Summary: The following article talks about instances wherein eye-catching articles featuring titles like “28 Ways Your Privacy is Invaded Every Day” or “What Your Fitness App Knows About You” might lead some people to believe that the collection and processing of personal data is downright unethical, even within legal confines. The majority is composed of privacy pragmatists and the privacy unconcerned—the very people who may be willing to consent to reasonable, legal, ethical collection, processing and use of their personal information. The best way for an organization to convince consumers to consent to the collection and use of their personal data is to use that data to the consumers’ benefit. Yet for most consumers the benefits of data collection and analysis outweigh the risks, which is good news for conscientious organizations. In spite of new privacy regulations and concerns, they will still be able to collect and use personal information, if they do so ethically, legally and carefully.
