Author: Hayley Jennings
Publisher: PR News
Publication Year: 2018
Summary: The following article discusses how on March 29, 2018, Under Armour released a statement that their own MyFitnessPal health tracker app was hacked by an unauthorized party. This hack released 150 millions users eating and fitness habits, height, weight, and several other measures. This is not necessarily the problem, however. They said they had found out about the breach 4 days before. The deeper problem is that they had estimated it occurred sometime in February, a whole month before they figured out it was a problem. Delaying a public statement 4 days is enough when vital data was released, but admitting to not know when it happened is scary. The author questions what took so long to figure out the data was breached, why a public statement took 4 days to come about, and judges how poorly the situation was handled
