Tag: Advertising

How Data Brokers Sold My Identity

Advertising, Anonymity, Data Collection, Data Privacy, Facebook, Google, Key Identifying Information, Marketing

Author: Madhumita Murgia; Publisher: TED; Publication Year: 2017. In the following talk, Madhumita discusses how data privacy is still a huge issue. Even though data is anonymized there are still key identifying information such as…
read more >>
Data Ethics for the Digital Education Age

Advertising, Data Misuse, Data Tracking, Digital Learning, Engagement Metrics, Student Privacy, Third-Party Software

Author: Lou Blouin; Publisher: University of Michigan-Dearborn News; Publication Year: 2022. The following article describes the ethical issues inherent in data-driven education, particularly in the context of digital learning. Blouin notes that student privacy is…
read more >>
Why Marketers Must Embrace Ethical Data Use

Advertising, Customer Trust, Data Confidentiality, Marketing, Personal Data, Transparency

Author: Gabrielle Robitaille; Publisher: World Federation of Advertisers; Publication Year: 2020. The following article focuses on how gaining consumer trust is key for business success, and the adoption of data ethics in marketing and advertising…
read more >>
Data Brew

Advertising, Algorithms, Biased Data, Credit Score, Data Collection, European Union, Transparency

Author: Denny Lee, Brooke Wenig, Diana Pfeil; Publisher: Data Brew; Publication Year: N/A. The following video series discusses 3 large topics – transparency, privacy, and bias. First was the idea of transparency in data science…
read more >>
Advertisers, Publishers, and Consumers Have a Role to Play in Data Ethics

Advertising, Consent, Consumer Data, Guidelines, Online Interactions, Online Marketing, Permission, Personalized Ads

Author: Aphrodite Brinsmead; Publisher: Advertising Week; Publication Year: N/A. The following article details the responsibility of all parties involved in tailored online marketing and advertising to protect consumer data and use it in an ethical…
read more >>

Tag: Advertising

How Data Brokers Sold My Identity

Data Ethics for the Digital Education Age

Why Marketers Must Embrace Ethical Data Use

Data Brew

Advertisers, Publishers, and Consumers Have a Role to Play in Data Ethics