Author: Ronald Brouwer, Nathalie La Verge
Publisher: Deloitte.
Publication Year: N/A
Summary: The following article discusses how improvements in sports technology come with more opportunity for scrutiny on players. How would you like if your entire professional performance was watched in great detail, and then broadcasted on tv to people all across the country? Athletes today are facing this dilemma due to higher definition video footage, wearable sensors, and artificial intelligence (AI). There has to be more transparency about what this data is being used for. Is it for the betterment of the team, to be used as a basis of betting odds, or to negotiate a future contract? These players are having every movement they do on the field being tracked, and the insights can be more than expected. Underlying health issues, for example can become apparent. Athletes also have no control over where this data goes. It is sold to video game makers, sports books, and has even ended up in the hands of third-party governments. The article suggests that data should be collected and distributed on a team basis, rather than on an individual one, to external parties. Ronald is an Olympic silver medalist in hockey, and now works at Deloitte as a Risk Advisory Senior Manager. Nathalie is a Director in the Technology, Media & Telecommunications (TMT) industry with more than 15 years of experience in the Risk Advisory practice.